OCC Whatever Lip Tar/RTW
OCC Whatever Lip Tar/RTW ($16.00 for 0.14 fl. oz.) is a medium, minty green with warmer, golden shimmer. It had semi-opaque to mostly opaque color payoff, but it was the hardest shade to apply out of the six shades made for Urban Outfitters. The texture seemed too emollient, which caused the color to really settle into lip lines noticeably. It lasted for three hours and just felt higher maintenance as the color would slide around. The color is really interesting and not something I have seen, personally, but I would highly recommend a lip liner with this one. Kat Von D Plan 9 (P, $21.00) is less shimmery, darker, cooler (80% similar). NYX Risque (P, $6.00) is darker, cooler (80% similar). See comparison swatches / view dupes side-by-side.
OCC Alt-Girl Lip Tar/RTW ($16.00 for 0.14 fl. oz.) is a slightly muted, medium-dark purple with subtle, warmer undertones and a metallic shimmer. It had mostly opaque color coverage, though I find a lot of the Metallic Lip Tars to be less pigmented compared to the creams, where a little goes a long way. The texture is more emollient and comfortable to wear, while the total wear was five hours. It was very lightly hydrating for me. Urban Decay Mad Hatter (LE, $18.00) is lighter, warmer, less glossy (85% similar). MAC Own the Look (LE, $19.00) is less shimmery, warmer, less glossy (80% similar). See comparison swatches / view dupes side-by-side.
OCC Shoegazer Lip Tar/RTW ($16.00 for 0.14 fl. oz.) is a deep, reddish plum with subtle, warmer undertones and a cream finish. It was richly pigmented with a creamy, smooth texture that applied over the lips easily with even coverage. The doe-foot applicator does a fairly good job of getting crisper lines, but you might want to use a lip brush or lip liner to get those edges really crisp, as this shade stained quickly! It lasted for over eight hours and left behind a strong stain behind. The formula was neither hydrating nor moisturizing for me. There was something that really drew me to this color; it was almost not quite a warm plum but not really a cool-toned one either–the tone and depth made it more unique to me. Colour Pop Lyin' King (P, $6.00) is lighter, more muted, cooler (90% similar). Estee Lauder Thrilling (P, $30.00) is lighter, brighter, cooler (90% similar). Bite Beauty Beetroot (P, $26.00) is cooler (90% similar). Urban Decay Plaid (P, $17.00) is lighter, brighter, cooler (85% similar). Estee Lauder Unattainable (P, $30.00) is lighter, cooler (85% similar). Urban Decay Plaid (LE, $18.00) is lighter, brighter, cooler (85% similar). Chanel Message (214) (P, $37.00) is lighter, more muted (85% similar). Bobbi Brown Hibiscus (P, $35.00) is lighter, more muted (85% similar). Laura Mercier Iced Pomegranate (P, $25.00) is lighter, brighter, warmer (85% similar). NARS Vera (P, $32.00) is lighter, brighter (85% similar). See comparison swatches / view dupes side-by-side.
FORMULA OVERVIEW | OCC Lip Tar/RTW ($16.00 for 0.14 fl. oz.) is supposed to be a long-wearing, pigmented liquid lipstick. The formula is light-to-medium in weight with some shades with a thinner or thicker consistency. As you might expect, the thinner ones tend to have sheerer coverage, though the average Lip Tar is semi-opaque to intensely opaque (like the smallest amount is needed to get opaque coverage). The Metallic shades tend to be thinner and have more slip compared to the cream ones. The formula is sometimes drying, sometimes just not drying. The formula is mint-scented but has no discernible taste. The new Lip Tar/RTW comes with a doe-foot applicator, which makes it easier to apply from the tube than the original Lip Tars.



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OCC Whatever Lip Tar/RTW
OCC Whatever Lip Tar/RTW
OCC Whatever Lip Tar/RTW
OCC Whatever Lip Tar/RTW
OCC Whatever Lip Tar/RTW
OCC Whatever Lip Tar/RTW
OCC Alt-Girl Lip Tar/RTW
OCC Alt-Girl Lip Tar/RTW
OCC Alt-Girl Lip Tar/RTW
OCC Alt-Girl Lip Tar/RTW
OCC Alt-Girl Lip Tar/RTW
OCC Alt-Girl Lip Tar/RTW
OCC Shoegazer Lip Tar/RTW
OCC Shoegazer Lip Tar/RTW
OCC Shoegazer Lip Tar/RTW
OCC Shoegazer Lip Tar/RTW
OCC Shoegazer Lip Tar/RTW
OCC Shoegazer Lip Tar/RTW