Urban Decay Vice Lipstick
Urban Decay Native Vice Lipstick ($17.00 for 0.11 oz.) is described as a “pale pink [with a Cream finish].” It’s a muted, medium pink with subtle, neutral-to-cool undertones and a creamy, lightly glossy finish. It had semi-opaque pigmentation that applied evenly for the most part, but it had a lot of slip and really seemed prone to getting into the lines of my lips. The formula was comfortable to wear and to apply, while wearing for four hours. Urban Decay Native (DC, $22.00) is warmer (95% similar). MAC Angel (P, $17.00) is cooler (90% similar). MAC Soft Savour (LE, $17.00) is warmer (90% similar). Buxom Pink Coquette (P, $22.00) is darker, more muted (90% similar). Urban Decay Morning After (P, $17.00) is lighter, more pigmented (90% similar). Estee Lauder Impulsive (P, $30.00) is warmer (85% similar). See comparison swatches / view dupes side-by-side.
Urban Decay Heartless Vice Lipstick ($17.00 for 0.11 oz.) is described as a “baby pink [with a Comfort Matte finish].” It’s a light-medium pink with soft, warm undertones and a satin finish. It had nearly opaque pigmentation with a creamy, smooth texture that was very easy to wear and apply, but it didn’t have the most flattering appearance on as it didn’t smooth out the texture of the lips–perhaps a little too much slip compared to other Comfort Mattes that appear better applied. It wore well for five hours and had some color settle into lip lines after three hours of wear. The formula felt neither drying nor hydrating to me. MAC Crème Cup (P, $17.00) is warmer, glossier (95% similar). MAC Angel (P, $17.00) is warmer, glossier (95% similar). Kat Von D Melancholia (P, $20.00) is less glossy (90% similar). Marc Jacobs Beauty Pow (600) (P, $28.00) is darker (90% similar). MAC Please Me (P, $17.00) is darker, more muted, warmer (80% similar). Tom Ford Beauty Virgin Rose (P, $50.00) is darker, warmer (80% similar). Colour Pop 1st Base (P, $6.00) is darker, warmer, less glossy (80% similar). See comparison swatches / view dupes side-by-side.
Urban Decay Brat Vice Lipstick ($17.00 for 0.11 oz.) is described as a “warm baby pink [with a Sheer finish].” It’s a muted, medium-dark pink with cool, blue undertones and a natural sheen. It had semi-sheer pigmentation that applied evenly but highlighted the depth of lip lines. This shade lasted for three hours and was neither drying nor hydrating. MAC What a Feeling! (LE, $20.00) is brighter, more pigmented, cooler (90% similar). MAC Lovelorn (P, $17.00) is brighter, cooler (90% similar). Urban Decay Obsessed (DC, $22.00) is brighter, more pigmented, cooler (90% similar). Urban Decay Sheer Obsessed (DC, $22.00) is lighter, cooler (90% similar). Urban Decay Obsessed (P, $17.00) is lighter, brighter (90% similar). MAC Divine Choice (P, $23.00) is lighter, brighter (85% similar). Too Faced Razzle Dazzle Rose (P, $22.00) is lighter, brighter (85% similar). Bobbi Brown Posh Pink (P, $35.00) is darker (85% similar). YSL Fetish Pink (8) (P, $34.00) is lighter, brighter (80% similar). Clinique Sweet Pop (P, $18.00) is lighter, brighter (80% similar). Urban Decay Disobedient (P, $17.00) is darker, brighter (80% similar). Estee Lauder Powerful (P, $30.00) is lighter, brighter (80% similar). See comparison swatches / view dupes side-by-side.
Urban Decay Naked Vice Lipstick ($17.00 for 0.11 oz.) is described as a “nude-pink [with a Cream finish].” It’s a muted, medium rosy-pink with subtle, warm undertones and a glossy sheen. The Vice version is rosier and cooler than the Revolution version. It had semi-opaque pigmentation paired with a creamy, moderately emollient consistency that applied evenly but had some color pool into lip lines. If I pressed my lips together, I could see “lines” develop. The formula was comfortable to wear and nicely hydrating, and it lasted for four hours on me. MAC Flamingo (P, $17.00) is lighter (90% similar). Urban Decay Wrong Number (P, $17.00) is more shimmery, darker, less pigmented (90% similar). Urban Decay Naked (DC, $22.00) is warmer, less glossy (90% similar). Urban Decay Sheer Liar (P, $17.00) is darker (90% similar). NYX Blush (P, $4.00) is lighter, brighter (90% similar). Urban Decay Criminal (P, $17.00) is lighter, cooler, less glossy (85% similar). Tarte Pink Peony (P, $16.00) is brighter, warmer (85% similar). Urban Decay Rush (DC, $22.00) is darker (85% similar). Bite Beauty Tatin (P, $24.00) is lighter, brighter, warmer (80% similar). Surratt Beauty Perfectionniste (P, $34.00) is darker, warmer (80% similar). Estee Lauder Dynamic (P, $30.00) is darker, warmer (80% similar). Guerlain Georgia (P, $55.00) is darker, brighter, warmer (80% similar). Chanel Liaison (DC, $34.00) is lighter, brighter (80% similar). Urban Decay Fiend (DC, $22.00) is darker, warmer (80% similar). See comparison swatches / view dupes side-by-side.
Urban Decay Morning After Vice Lipstick ($17.00 for 0.11 oz.) is described as a “pale baby pink with blue undertone [with a Sheer finish].” It’s a muted, medium pink with subtle, warm undertones and a natural sheen. It has a warmer base in the tube and swatched, but applied, it looks almost cool in tone for me. As it had semi-sheer coverage, this is another shade that can look different from person to person as a result. It had a lightweight feel, moderate slip, and glided on without tugging. Some of the milkier color made its way to lip lines, but it wasn’t too noticeable from a normal viewing distance. The color lasted for three hours on me. MAC Crème Cup (P, $17.00) is lighter, brighter (90% similar). Buxom Pink Coquette (P, $22.00) is warmer (90% similar). MAC Soft Savour (LE, $17.00) is lighter, warmer (90% similar). MAC Angel (P, $17.00) is lighter, brighter (90% similar). Urban Decay Native (DC, $22.00) is lighter, more pigmented (90% similar). Urban Decay Native (P, $17.00) is darker, less pigmented (90% similar). Tom Ford Beauty Summer Fling (04) (LE, $50.00) is warmer (80% similar). Estee Lauder Impulsive (P, $30.00) is brighter, warmer (80% similar). See comparison swatches / view dupes side-by-side.
FORMULA OVERVIEW | Urban Decay Vice Lipstick ($17.00 for 0.11 oz.) is available in six finishes, which are primarily distinguished by level of sheen, shimmer content, and coverage. Mega Mattes are the thinnest and have the most “cling” as they are drier and more matte (but most are semi-matte and not a totally flat matte) and can be drying, though they are longer-wearing. Comfort Mattes are creamier, a little denser, with richer color payoff on average (they are the most pigmented out of the finishes), and have a satin finish that is fairly comfortable to wear, usually lightly hydrating, and longer-wearing. Creams are usually softer and creamier, though not too soft (they don’t mush or break from the base easily), with some being tackier and stiffer in the tube until they warm up against the lips; they have good color payoff, are hydrating, and are comfortable to wear but have more typical wear (four to six hours–six hours for deeper/richer shades like a red). Sheers and Sheer Shimmers have a more balm-like consistency that feels a little thinner but is wetter/more emollient than Mega Mattes, so ultimately, they feel quite different applied; they have sheerer coverage, though more semi-sheer to semi-opaque than very sheer, and have the shortest wear time at two to fours with light hydration. Metallized is the most shimmery of the finishes, though some of the other finishes have shades that are actually as shimmery (to me), but the Metallized formula has a thinner, more emollient base that isn’t as dense or as cream-like as the Creams; they feel more like the Sheers but a bit heavier and more pigmented (but seem to run semi-opaque to opaque, not always fully opaque) with average wear (four to five hours), light hydration. The Revolution formula–generally–felt a little more hydrating and pigmented on the lips, but these seem to wear a little longer; some of the shades that were in Revolution and are now in Vice (particularly the Creams, Sheers, and Sheer Shimmers) feel virtually the same on to me. The Comfort Mattes are the only ones that felt largely different–more satiny than matte, less dense compared to Matte Revolution.
A note on packaging: an average Revolution lipstick weighed 1.0 oz. in total, while a Vice Lipstick weighed 0.7 oz. in total. The weight distribution for a Revolution lipstick was: 0.2 oz. for the cap alone, 0.8 oz. for the base. The weight distribution for a Vice lipstick was: 0.2 oz. for the cap alone, 0.5 oz. for the base. The decrease is felt primarily in the sturdiness/weighted feeling of the base, so I find the older Revolutions to stand better on their own, but thrown into a cup or jar for storage, it doesn’t really matter. The more weighted base does give a greater sense of heft when applying, since you hold the base. The caps are the same total weight, but the Revolution caps are shorter and, as a result, maybe 1mm thicker, while the Vice caps are longer and spread the same weight of material over a larger area. All but two out of 120 lipstick caps felt very secure, and then about four were extremely secure and difficult to uncap, but otherwise, there is a soft “click” and the caps seem to stay on without easily coming off. All that being said, they seem to be the same packaging used in the Gwen Stefani and Alice Through the Looking Glass collaborations, though the interior tube felt a little higher-end, even though they all weigh the same. Revolution Lipsticks were $22.00 for 0.09 oz., which works out to be $244.44/oz., and these are $17.00 for 0.11 oz., which works out to be $154.55/oz. So while the packaging does feel less substantial and cheaper, you are paying $5 less and getting more for your money, but if you really liked the heavier base of Revolution lipsticks, you might miss that feeling with the new packaging.





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Urban Decay Native Vice Lipstick
Urban Decay Native Vice Lipstick
Urban Decay Native Vice Lipstick
Urban Decay Native Vice Lipstick
Urban Decay Native Vice Lipstick
Urban Decay Native Vice Lipstick
Urban Decay Heartless Vice Lipstick
Urban Decay Heartless Vice Lipstick
Urban Decay Heartless Vice Lipstick
Urban Decay Heartless Vice Lipstick
Urban Decay Heartless Vice Lipstick
Urban Decay Heartless Vice Lipstick
Urban Decay Brat Vice Lipstick
Urban Decay Brat Vice Lipstick
Urban Decay Brat Vice Lipstick
Urban Decay Brat Vice Lipstick
Urban Decay Brat Vice Lipstick
Urban Decay Brat Vice Lipstick
Urban Decay Naked Vice Lipstick
Urban Decay Naked Vice Lipstick
Urban Decay Naked Vice Lipstick
Urban Decay Naked Vice Lipstick
Urban Decay Naked Vice Lipstick
Urban Decay Naked Vice Lipstick
Urban Decay Morning After Vice Lipstick
Urban Decay Morning After Vice Lipstick
Urban Decay Morning After Vice Lipstick
Urban Decay Morning After Vice Lipstick
Urban Decay Morning After Vice Lipstick
Urban Decay Morning After Vice Lipstick